Kelley Blue Book® Instant Cash Offer Optimization Webinars

Ten Best-In-Class Training Series Modules and Content

Mastering Lead and Objection Handling

Join us for an insightful session designed to boost your dealership’s communication strategies and objection-handling skills. Learn to refine your word tracts and confidently address customer concerns, ensuring you never miss an opportunity to elevate your performance. Don’t miss out on this chance to transform your dealership’s success!

Thursday, December 19, 2:00 p.m. – 2:30 p.m. EDT | Register

Monday, December 23, 11:00 a.m. – 11:30 a.m. EDT | Register

Friday, December 27, 2:00 p.m. – 2:30 p.m. EDT | Register

Tuesday, January 14, 11:00 a.m. – 11:30 a.m. EDT | Register

Thursday, January 16, 2:00 p.m. – 2:30 p.m. EDT | Register

Mastering Instant Cash Offer for Managers

Discover how integrating Instant Cash Offer into your showroom process can boost profits and accountability. Learn the benefits of co-branding with a trusted trade value resource and effective strategies to ensure your team consistently follows the process. Elevate your dealership’s performance and customer trust with these insights!

Friday, December 20, 11:00 a.m. – 11:30 a.m. EDT | Register

Friday, January 10, 11:00 a.m. – 11:30 a.m. EDT | Register

Friday, January 17, 11:00 a.m. – 11:30 a.m. EDT | Register

Friday, January 24, 11:00 a.m. – 11:30 a.m. EDT | Register

Transforming Trade-Ins with Instant Cash Offer

Learn how to co-brand with the most trusted automotive source and keep customers engaged in the trade-in process. Discover innovative strategies to close more deals and increase profits on trade-ins. Don’t miss this opportunity to transform your sales approach and boost your dealership’s success!

Monday, January 6, 11:00 a.m. – 11:30 a.m. EDT | Register

Monday, January 13, 11:00 a.m. – 11:30 a.m. EDT | Register

Monday, January 20, 11:00 a.m. – 11:30 a.m. EDT | Register

Monday, January 27, 11:00 a.m. – 11:30 a.m. EDT | Register

Mastering Virtual Trade-Ins with Instant Cash Offer and Your OEM Partner

Enhance your digital retailing experience by mastering virtual trade-ins with KBB Instant Cash Offer. Learn to acquire trade-ins from customers on your OEM platform, appraise vehicles virtually, and re-engage customers who have paused their online purchase. Don’t miss this opportunity to boost your dealership’s success!

Friday, December 27, 2:00 p.m. – 2:30 p.m. EDT | Register

Friday, January 3, 10:00 a.m. – 10:30 a.m. EDT | Register

Tuesday, January 7, 2:00 p.m. – 2:30 p.m. EDT | Register

Tuesday, January 14, 10:00 a.m. – 10:30 a.m. EDT | Register

Maximizing Leads with KBB Trade-In Advisor

Discover best practices to convert more website leads into valuable opportunities with KBB Trade-In Advisor. Whether you’re already using the tool or just curious, this webinar offers essential insights and strategies for optimization. Enhance your lead conversion and drive success with Kelley Blue Book’s powerful resources!

Wednesday, December 18, 3:00 p.m. – 3:30 p.m. EDT | Register

Wednesday, January 8, 3:00 p.m. – 3:30 p.m. EDT | Register

Thursday, January 16, 4:00 p.m. – 4:30 p.m. EDT | Register

Wednesday, January 22, 4:00 p.m. – 4:30 p.m. EDT | Register

Wednesday, January 29, 3:00 p.m. – 3:30 p.m. EDT | Register

Optimizing Customer Offers with Instant Cash Offer

Join us to enhance your dealership’s inspection and in-store processes with KBB ICO. Learn to edit offers using the dealer admin tool and vAuto integration and discover strategies for deciding whether to keep a vehicle or liquidate it back to KBB. Don’t miss this chance to boost your dealership’s efficiency!

Wednesday, December 18, 2:00 p.m. – 2:30 p.m. EDT | Register

Thursday, December 26, 2:00 p.m. – 2:30 p.m. EDT | Register

Monday, December 30, 11:00 a.m. – 11:30 a.m. EDT | Register

Wednesday, January 15, 2:00 p.m. – 2:30 p.m. EDT | Register

Maximize Inventory with Instant Cash Offer in Your Service Drive

Equip your dealership staff with strategies to acquire inventory through the Service Drive using KBB Instant Cash Offer. Learn to target service customers whose vehicles match your stocking strategy and navigate integrations with Xtime and Provision. Leverage QR codes, Service Flyers, and Hang Tags to boost inventory acquisition. Maximize your dealership’s service drive with KBB Instant Cash Offer!

Friday, December 27, 11:00 a.m. – 11:30 a.m. EDT | Register

Thursday, January 2, 1:30 p.m. – 2:00 p.m. EDT | Register

Friday, January 3, 1:00 p.m. – 1:30 p.m. EDT | Register

Tuesday, January 7, 10:00 a.m. – 10:30 a.m. EDT | Register

Tuesday, January 7, 2:00 p.m. – 2:30 p.m. EDT | Register

Tuesday, January 14, 2:00 p.m. – 2:30 p.m. EDT | Register

Tuesday, January 14, 3:30 p.m. – 4:00 p.m. EDT | Register

Tuesday, January 21, 11:30 a.m. – 12:00 p.m. EDT | Register

Monday, January 27, 3:30 p.m. – 4:00 p.m. EDT | Register

Navigating the Dealer Admin Tool: Mastering the Dashboard

Join our webinar to learn how to use the KBB Instant Cash Offer dashboard to identify transaction-ready consumers and inventory. Discover how to apply filters for targeted vehicle searches and manage user profiles, including adding/removing users and setting access levels. Don’t miss this chance to streamline your dealership’s operations!

Friday, January 3, 3:00 p.m. – 3:30 p.m. EDT | Register

Wednesday, January 8, 11:30 a.m. – 12:00 p.m. EDT | Register

Wednesday, January 15, 10:30 a.m. – 11:00 a.m. EDT | Register

Wednesday, January 22, 2:30 p.m. – 3:00 p.m. EDT | Register

Tuesday, January 28, 11:30 a.m. – 12:00 p.m. EDT | Register

Boost Customer Engagement with Instant Cash Offer

Increase customer engagement and transaction opportunities by co-branding with KBB. Learn to leverage email blasts, QR codes, displays, hang tags, website integrations, and more. Discover effective strategies and implementation tips to enhance your dealership’s marketing efforts and drive success!

Tuesday, January 7, 3:00 p.m. – 3:30 p.m. EDT | Register

Tuesday, January 14, 3:00 p.m. – 3:30 p.m. EDT | Register

Tuesday, January 21, 3:00 p.m. – 3:30 p.m. EDT | Register

Tuesday, January 28, 3:00 p.m. – 3:30 p.m. EDT | Register

Boost Your Dealership with Instant Cash Offer Enhancements!

Discover tools like DEALER BOOST for more vehicle purchases, OFFER INVITE to attract showroom traffic, and BUYING SIGNALS PLUS to enhance sales. Learn about CURRENT OFFER AMOUNT, APPOINTMENT REQUESTS, INTERACTIVE BANNER, and E-ENGAGE for better engagement and performance. Don’t miss out!

Tuesday, December 31, 11:00 a.m. – 11:30 a.m. EDT | Register

Tuesday, January 14, 11:00 a.m. – 11:30 a.m. EDT | Register

Tuesday, January 21, 11:00 a.m. – 11:30 a.m. EDT | Register

Tuesday, January 28, 11:00 a.m. – 11:30 a.m. EDT | Register