Kelley Blue Book® Instant Cash Offer Optimization Webinars

Ten Best-In-Class Training Series Modules and Content

Processes, Word Tracks and Overcoming Objections

Join us for an insightful session designed to boost your dealership’s communication strategies and objection-handling skills. Learn to refine your word tracts and confidently address customer concerns, ensuring you never miss an opportunity to elevate your performance. Don’t miss out on this chance to transform your dealership’s success!

Thursday, September 4, 2:00 p.m. – 2:30 p.m. EDT | Register

Monday, September 8, 2:00 p.m. – 2:30 p.m. EDT | Register

Friday, September 12, 11:00 a.m. – 11:30 a.m. EDT | Register

Managing Instant Cash Offer as an Appraisal Tool – For Managers

Discover how integrating Instant Cash Offer into your showroom process can boost profits and accountability. Learn the benefits of co-branding with a trusted trade value resource and effective strategies to ensure your team consistently follows the process. Elevate your dealership’s performance and customer trust with these insights!

Friday, September 5, 11:00 a.m. – 11:30 a.m. EDT | Register

Friday, September 12, 11:00 a.m. – 11:30 a.m. EDT | Register

Friday, September 19, 11:00 a.m. – 11:30 a.m. EDT | Register

Utilizing Instant Cash Offer as an Appraisal Tool with Customers – For Salespeople

Learn how to co-brand with the most trusted automotive source and keep customers engaged in the trade-in process. Discover innovative strategies to close more deals and increase profits on trade-ins. Don’t miss this opportunity to transform your sales approach and boost your dealership’s success!

Monday, September 8, 11:00 a.m. – 11:30 a.m. EDT | Register

Monday, September 15, 11:00 a.m. – 11:30 a.m. EDT | Register

Monday, September 22, 11:00 a.m. – 11:30 a.m. EDT | Register

Monday, September 29, 11:00 a.m. – 11:30 a.m. EDT | Register

Mastering ICO and Your OEM Partner

Enhance your digital retailing experience by mastering virtual trade-ins with KBB Instant Cash Offer. Learn to acquire trade-ins from customers on your OEM platform, appraise vehicles virtually, and re-engage customers who have paused their online purchase. Don’t miss this opportunity to boost your dealership’s success!

Tuesday, September 2, 2:00 p.m. – 2:30 p.m. EDT | Register

Tuesday, September 9, 2:00 p.m. – 2:30 p.m. EDT | Register

Tuesday, September 16, 10:00 a.m. – 10:30 a.m. EDT | Register

Tuesday, September 23, 10:00 a.m. – 10:30 a.m. EDT | Register

Get More Customers In-Store with KBB Trade-In Advisor

Discover best practices to convert more website leads into valuable opportunities with KBB Trade-In Advisor. Whether you’re already using the tool or just curious, this webinar offers essential insights and strategies for optimization. Enhance your lead conversion and drive success with Kelley Blue Book’s powerful resources!

Tuesday, September 2, 3:00 p.m. – 3:30 p.m. EDT | Register

Monday, September 8, 3:00 p.m. – 3:30 p.m. EDT | Register

Tuesday, September 16, 3:00 p.m. – 3:30 p.m. EDT | Register

Tuesday, September 23, 3:00 p.m. – 3:30 p.m. EDT | Register

How to Edit and Update an Offer During the Inspection Process

Join us to enhance your dealership’s inspection and in-store processes with KBB ICO. Learn to edit offers using the dealer admin tool and vAuto integration and discover strategies for deciding whether to keep a vehicle or liquidate it back to KBB. Don’t miss this chance to boost your dealership’s efficiency!

Friday, September 5, 2:00 p.m. – 2:30 p.m. EDT | Register

Wednesday, September 10, 2:00 p.m. – 2:30 p.m. EDT | Register

How to Acquire Inventory Using ICO in the Service Drive

Equip your dealership staff with strategies to acquire inventory through the Service Drive using KBB Instant Cash Offer. Learn to target service customers whose vehicles match your stocking strategy and navigate integrations with Xtime and Provision. Leverage QR codes, Service Flyers, and Hang Tags to boost inventory acquisition. Maximize your dealership’s service drive with KBB Instant Cash Offer!

Tuesday, September 2, 10:00 a.m. – 10:30 a.m. EDT | Register

Tuesday, September 9, 10:00 a.m. – 10:30 a.m. EDT | Register

Tuesday, September 16, 1:00 p.m. – 1:30 p.m. EDT | Register

Tuesday, September 16, 2:00 p.m. – 2:30 p.m. EDT | Register

Tuesday, September 23, 2:00 p.m. – 2:30 p.m. EDT | Register

Tuesday, September 23, 3:00 p.m. – 3:30 p.m. EDT | Register

How to Find What You Need and Navigate the Dealer Admin Tool

Join our webinar to learn how to use the KBB Instant Cash Offer dashboard to identify transaction-ready consumers and inventory. Discover how to apply filters for targeted vehicle searches and manage user profiles, including adding/removing users and setting access levels. Don’t miss this chance to streamline your dealership’s operations!

Friday, September 19, 11:00 a.m. – 11:30 a.m. EDT | Register

Wednesday, September 24, 2:30 p.m. – 3:00 p.m. EDT | Register

Generate More Instant Cash Offer Leads

Increase customer engagement and transaction opportunities by co-branding with KBB. Learn to leverage email blasts, QR codes, displays, hang tags, website integrations, and more. Discover effective strategies and implementation tips to enhance your dealership’s marketing efforts and drive success!

Wednesday, September 3, 3:00 p.m. – 3:30 p.m. EDT | Register

Monday, September 8, 4:00 p.m. – 4:30 p.m. EDT | Register

Wednesday, September 17, 3:00 p.m. – 3:30 p.m. EDT | Register

Wednesday, September 24, 3:00 p.m. – 3:30 p.m. EDT | Register

Boost Your Dealership with ICO Enhancements!

Discover tools like DEALER BOOST for more vehicle purchases, OFFER INVITE to attract showroom traffic, and BUYING SIGNALS PLUS to enhance sales. Learn about CURRENT OFFER AMOUNT, APPOINTMENT REQUESTS, INTERACTIVE BANNER, and E-ENGAGE for better engagement and performance. Don’t miss out!

Tuesday, September 2, 4:00 p.m. – 4:30 p.m. EDT | Register

Tuesday, September 9, 4:00 p.m. – 4:30 p.m. EDT | Register

Tuesday, September 16, 4:00 p.m. – 4:30 p.m. EDT | Register